EU investigates Google over ‘demoting’ commercial content from news media

3 weeks ago 72

Officials say effective invisibilty in search results could be leading to unfair ‘loss of revenue’

The EU has launched an investigation into Google search over concerns the tech giant has been “demoting” commercial content from news media sites.

The bloc’s executive arm announced the move after monitoring found that certain content created with advertisers and sponsors was being given such a low priority by the US tech giant that it was effectively no longer visible in search results.

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