New Zealand government launches campaign to help teens recover from break-ups

Love Better campaign includes a video that encourages teenagers to delete their exes on social media and ‘own the feels’

“OK, I’m doing it. I’m officially deleting my ex from all my socials,” a young woman says, looking determinedly into her phone screen. She leans closer and whispers: “I’m moving on.”

The footage appears in a New Zealand government video which affirms the universal truth that “break-ups suck”, as part of an unusual new campaign to support young people through their experience of being dumped and suggest healthy ways to process their feelings.