Truth Social’s value plummets again, but Trump is likely unbothered

1 week ago 23

Over the past few months, Donald Trump has sold golden sneakers, patriotic Bibles, pieces of the suit he wore when getting a mugshot, and a new collection of NFT cards for those who didn’t lose enough on the previous round of Trump NFT cards. Trump doesn’t make these things—the Bible sales are out of inventory that has been around for years, the shoes and cards are something he sticks his name on for a hefty percentage—but just about anything goes when trying to fill the money pit left by $100 million in just legal fees (fines not included).

However, Trump’s sneaker sales pale compared with his two big money moves. Both are set to deliver Trump hundreds of millions. Neither one cost him a dime.

The smaller of these is the Republican National Committee, where daughter-in-law Lara Trump now has control of the checkbook. But the bigger deal is still the media company that includes Truth Social. No matter how much celebration there is every day that Trump Media (stock market symbol: DJT) tumbles, it could still leave Trump with hundreds of millions for doing nothing more than exercising his rage. And that is the ultimate grift.

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