A couple of days ago, I noted Russian reports that they had counterattacked the village of Staromaiorske, which was liberated by Ukraine just a few days prior. The news was excitedly spread far and wide among Russian media and their English-language enablers on Twitter and Telegram. Yet a few days later, Ukraine’s hold on the settlement wasn’t just secure—it didn’t even seem to have been threatened much.
Today, the pro-Ukrainian Telegram channel Deep State mocked the Russian effort by sharing video that proved yes, Russia did attempt a counterattack, but the soldiers in the video were fleeing away from the front line.
Whatever attack Russia had mustered, it failed. In the end, a number of Russians lost their lives for a clumsy propaganda effort. And that’s what this war has proven: The country that used Facebook propaganda so effectively to impact the 2020 U.S. presidential election actually really sucks at it.